ABOUT
San Francisco's plight as a fashion destination Is not far from reach. This city is a very stylish metropolis that defies the norm. A predestined emerging fashion market where creative ideas are born and developed vying for the world's attention. However, This becomes secondary because after all, Silicon Valley is the world's technology core.
Fashion is now an undeniable tech product due to numerous social media outlets, well funded startups, retail's immersive future and the explosion of influencers as media moguls. As a whole, the fashion industry is timid in adapting technological advancements.
San Francisco Fashion Week 2018's theme, "Bridging The Fashion Gap" exemplifies our innovative global vision marrying fashion and technology, nurturing emerging talents and highlighting international fashion designers.
Our goal is to separate ourselves from other major fashion cities as a stand out in emphasizing programs to focus on Silicon Valley's robust technology sector.
MISSION
In San Francisco, we're working on balancing the economy by leveraging our world-leading technology and assets to redevelop other strategic cultural and economic sectors.
San Francisco Fashion Week implements this innovative approach by combining educational programs, technological advancements and entrepreneurship to continuously nurture the creative communities in fashion, wearables, retail, design, immersive technologies, new media and the arts.
This year's global outreach targeting international fashion communities is a strategy to reestablish the local manufacturing economy. Furthermore, to promote San Francisco/Silicon Valley not only as the world's tech hub but also a promising world class style destination. Disrupting the international fashion/retail sector as the the next emerging fashion market where technology is an obvious driving force.
SFFW is an active member of SF.Citi
HISTORY
Fashion Week has been around for a long time, and as mentioned above, it is a part of numerous cultural capitals including New York, Paris, and Milan.
This week-long event has become the go-to option in the fashion industry because it sets time aside for brands and houses to get their designs up in front of major buyers. Everyone agrees these events are a must in showcasing all that is available in the fashion world and it keeps things streamlined.
Instead of hosting a million events, it is easier to do one and bring everyone together to network. Over time, this has picked up and started to spread around the nation similar to a world tour for fashion brands.
ATTEND
This is one of the most celebrated and distinguished events in the region and is a wonderful opportunity to see some of the leading fashion professionals. Whether it is an up and coming brand or a major established player, everyone comes under the same roof to enjoy the pleasures of fashion.
It is a brilliant opportunity for brands to set themselves up for the future and start to make waves in the industry. This alone makes Fashion Week a bonanza of delights!
San Francisco Fashion Week has become one of the major players when it comes to spreading the word and getting people to come out. Whether it is celebrating the momentous occasion or just learning more about what’s coming up, this is the place to be for fashion enthusiasts.
